FAQ Settings

The FAQs settings page decides what happens to your product FAQs after you write them: how category questions are mixed in, what each channel receives on export, how the block looks on your storefront, and whether AI-written questions wait for your review. What this page enables: you set up FAQs once for the whole project, so every product exports a consistent, schema-marked FAQ block to the channels that accept it, and no channel gets FAQ text it would reject. Where to find it: go to Settings and open FAQs in the AI & Content group. The settings apply to the selected project.

​

Category FAQs

Categories can add their FAQs to every product filed directly under them. Two settings control this: A single product can override the limit, or switch category questions off entirely, in its FAQs tab.

​

Export

FAQs are appended to the end of the exported description. Append FAQs to exported descriptions is on by default, so your FAQs reach every shop without extra mapping. Re-exporting never adds them twice: WISEPIM replaces the old block each time, and strips it again when you re-import the product.

​

Per channel

Each channel starts from the format it renders best. Pick FAQ format for a channel to override it: Default, HTML, Plain text or Off. The default shows in brackets, for example Default (HTML), with a one-line reason below the channel name. When a channel has a length limit on descriptions, WISEPIM drops whole questions from the end of the block to fit. It never cuts an answer in half.

​

Structured data

Three platforms can also receive the FAQs as clean data, so themes, apps and AI assistants can read them. All three are on by default:

​

Use it in your theme

The Use it in your theme section gives ready-made code to print the FAQPage schema from the structured data: Shopify: product template (Liquid) and WooCommerce: functions.php or a code snippets plugin (PHP). Click Copy and paste the code where your product template renders. If you print this JSON-LD yourself, turn off Add FAQ schema markup under Layout and style, so the page doesn’t carry two FAQPage entities. The Turn off schema markup button does that for you.

​

Layout and style

These settings shape the HTML block inside your product descriptions. Use recommended resets them.

​

Generation

These settings decide what happens when WISEPIM AI writes FAQs for your products.

​

When suggestions are ready

This is the project default. You can pick another option for each run in the Enrich dialog.

​

What counts as safe

A suggestion is added automatically only when it passes every rule:

• Adds to the list, never replaces it (always on). Runs that replace a product’s FAQs always wait for you.
• Isn’t a duplicate (always on). It doesn’t repeat a question the product already shows, its own or from a category.
• Cites its sources (on by default). Every answer added without review points to product data or research.
• Stop once a product has enough questions of its own (off by default). When on, set Stop adding at a number of own questions per product. Off means only the 50-question limit applies.

Anything held waits in the product’s FAQ tab with the reason, so you only review what needs it.

​

Live preview

The Live preview panel updates as you change settings:

• Preview as: Your storefront, or one of your channels.
• Preview language: see the heading and questions in another language.
• Preview with a product: search by name or SKU to use a real product’s FAQs instead of sample questions.

When you preview a channel, What the channel receives has two tabs: Description shows the block or plain text that channel gets, and Structured data shows the JSON, with Copy JSON. If a channel gets nothing, the preview says “Not sent to” that channel and why. When you save your changes, you see “FAQ settings saved”.

​

Act on what you find

​

Related