
A complete Knowledge Library is the single biggest lever for better AI content. Spend an hour here and every product description, title, and translation improves.
Why it matters
Without context, AI writes generic copy. With your Knowledge Library filled in, the same AI knows your tone, your selling points, and who you are talking to.| Without a Knowledge Library | With a complete Knowledge Library |
|---|---|
| Generic, one-size-fits-all copy | Content in your own voice |
| Inconsistent tone across products | Consistent messaging everywhere |
| Misses your key selling points | Highlights what makes you different |
| Talks past your customers | Speaks to your real audience |
Knowledge categories
Your Knowledge Library is split into focused sections. Fill in the ones that matter most to you first. You do not need to complete every field to see results.Brand identity
Brand identity
Your mission, values, and story. This is the foundation, so start here. Include your brand positioning and what sets you apart.
Brand voice
Brand voice
How your brand sounds. Add tone-of-voice adjectives (friendly, expert, playful), your communication style, and words or phrases to use or avoid.
Target audience
Target audience
Who you sell to. Describe your customer segments, their pain points, their goals, and the questions they ask before buying.
Value proposition
Value proposition
Why customers choose you. Capture your core benefits, your competitive advantages, and the value you deliver over alternatives.
Content requirements
Content requirements
Rules your content must follow. Note required formats, must-have details, and any compliance or industry terminology to respect.
Visual guidelines
Visual guidelines
Your visual identity. Document brand colors, imagery style, and any visual conventions AI should keep in mind.
Fill in your Knowledge Library
Open the Knowledge Library
Navigate to the Knowledge Library from your main menu. You can also jump straight to any section from the Command Menu.
Start with brand identity
Begin with brand identity. It is the foundation every other section builds on.
Work one section at a time
Open a category card and fill in its fields. Finishing one section before moving on keeps your context coherent.
Track your progress
The overview shows a completion percentage based on how many fields you have filled with meaningful content. Use it to spot gaps.- Per-category progress shows which sections still need attention.
- Overall progress shows how close you are to a complete library.
- Low-completion categories are the best place to focus next.

Keep it current
Your Knowledge Library is a living document. Update it whenever your brand, products, or audience change. Common triggers:- Your messaging or positioning shifts.
- You launch a new product line or category.
- Your audience grows or changes.
- The market or competition moves.
Troubleshooting
AI content doesn't sound like my brand
AI content doesn't sound like my brand
Fill in brand voice and brand identity thoroughly. Add concrete tone adjectives and example phrases your brand uses. Vague input gives vague output.
Descriptions are too generic
Descriptions are too generic
Add detail to value proposition and content requirements. List your specific benefits and the must-have details every description should include.
Content misses what customers care about
Content misses what customers care about
Complete target audience. Add customer segments, common questions, and pain points so AI knows who it is writing for.
Progress feels slow
Progress feels slow
Start with the sections that matter most, not every field. Set aside dedicated time and reuse your existing brand documents.
Related
Enriching products
Generate titles, descriptions, and SEO copy that draws on your Knowledge Library.
Prompt Lab
Build and test prompts that use your brand context automatically.
Command Menu
Jump straight to any Knowledge Library section in one keystroke.
AI Chat
Chat with an AI that already knows your brand and products.


