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Inconsistent capitalization makes a catalog look messy. One product is WIRELESS HEADPHONES, the next is wireless headphones. This action fixes that in one pass. Pick a case style, choose the fields, and apply it to every selected product at once. Use it to clean up names, descriptions, or any text field after an import or manual entry.

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Standardize case

Bulk editing, Standardize Text Case across many products at once in WISEPIM
1

Select products

Check the products you want to update. Or use filters and select all matching results.
2

Open Bulk Edit and choose Standardize Text Case

Click Bulk Edit, then search for “Standardize Text Case” or find it under Text & Content.
3

Pick a case style

Choose Title Case, UPPERCASE, lowercase, or Sentence case.
4

Choose the fields to convert

Select one or more target fields, such as product name, description, or SEO title.
5

Preview and apply

Check the live before/after preview, then click Apply.

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Case styles

Case styleExample
Title Casewireless bluetooth headphones → Wireless Bluetooth Headphones
UPPERCASEwireless bluetooth headphones → WIRELESS BLUETOOTH HEADPHONES
lowercaseWireless Bluetooth Headphones → wireless bluetooth headphones
Sentence casewireless bluetooth headphones → Wireless bluetooth headphones
Title Case is the safest choice for product names. It looks professional and reads cleanly across your storefront and feeds.

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Target fields

You can convert one field or several at once. For example, fix the product name and the SEO title in a single action.
GroupFields
NamesProduct name, reviewed name, brand, supplier
DescriptionsDescription, enriched description, short description
SEOSEO title, SEO description, SEO keywords
IdentifiersSKU, EAN, UPC, MPN
CustomAny custom text attribute
Some fields hold values that should not change case, like brand names with specific styling (iPhone, eBay) or codes. Use the live preview to catch these before you apply.

Trim Whitespace

Remove stray spaces and line breaks from your text fields.

Find and Replace

Fix typos or swap words across many products at once.

Append/Prepend Text

Add a prefix or suffix to any text field across your selection.

All bulk actions

Browse every bulk editing action by category.