Set up your product templates first. New products are then pre-filled with your default brand, price, status, product type, and more, so you fill in less every time.
Create a product
Fill in the details
Enter the SKU and any other fields you want to set. See the full field list below.
Product fields
Only the SKU is required. Every other field is optional, and template defaults can fill many of them for you.Required
- SKU: the unique identifier for this product. Type one yourself, or click the generate button to create one from your SKU template pattern.
Optional
| Field | Description |
|---|---|
| Product Name | The display name of the product |
| EAN | European Article Number (barcode) |
| UPC | Universal Product Code |
| Brand | Product brand name |
| MPN | Manufacturer Part Number |
| Description | Full product description (rich text editor) |
| Product Type | Simple, Configurable (Parent), Bundle, or Virtual |
| Price | Regular selling price |
| Status | Active, Inactive, or Draft |
| Product Family | Assigns a set of attributes to the product |
Choosing a Product Family at create time attaches that family’s attributes to the product, ready to fill in later from the editor’s Custom Attributes tab.
Save time with template defaults
When you have product templates configured, new products are pre-filled with your default values. This saves time and keeps your catalog consistent. Some of these defaults don’t appear as fields in the create modal, but they’re still applied automatically when the product is created. So even with a near-empty form, your new product can already have the right SEO patterns, stock settings, shipping rules, and category in place. Template defaults can include:- Brand, supplier, and status
- Price and cost
- Product type and visibility
- Product family and category
- SEO fields (meta title and description patterns)
- Stock management settings
- Weight and dimension units
- Shipping requirements
Adding products faster
Set up templates before you start
Set up templates before you start
Configure your product templates first. You then skip filling in the same defaults on every new product.
Use product families for attributes
Use product families for attributes
Assign a product family and the right attributes are added for you. No need to set them up one by one.
Import many products at once
Import many products at once
Adding a lot of products? Importing from a spreadsheet or connected platform is much faster than creating them one by one.
Related
Product templates
Configure default values and SKU patterns that pre-fill every new product.
Product families
Assign a family to add the right set of attributes automatically.
Importing products
Create many products at once from a spreadsheet or connected platform.
Editing products
Open a product and fill in the rest of its details.