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Product Attributes page showing the attributes list and management interface Product attributes are the custom fields that make up your product data. Each attribute defines a specific piece of information you can store — a color, a weight, a description, an image. Together, your attributes form the data model that every product follows.
Attributes are shared across your project. When you create an attribute, it becomes available for assignment to any product family.

Attribute Types

WISEPIM supports a range of attribute types to cover different kinds of product data:
TypeUse caseExample
TextShort single-line valuesProduct name, SKU, brand
Text AreaLonger multi-line contentDescriptions, care instructions
NumberWhole numbersWarranty years, piece count
DecimalNumbers with decimalsWeight, dimensions, price
DateDate valuesRelease date, expiry date
DateTimeDate and time valuesSale start time
SelectSingle choice from a listSize (S, M, L), Color
Multi-SelectMultiple choices from a listCompatible devices, features
BooleanTrue/false toggleWaterproof, wireless
ColorColor pickerPrimary color
ImageImage uploadProduct photo, diagram
FileFile uploadUser manual, certificate
Use Select and Multi-Select instead of free text whenever the values are predictable. This keeps your data consistent and makes filtering reliable.

Creating an Attribute

Create Attribute form showing label, code, type selection, and configuration options
1

Open Product Attributes

Navigate to Product Attributes from the sidebar.
2

Click New Attribute

Click the New Attribute button to open the creation form.
3

Fill in basic information

Enter a Label (the human-readable name), a unique Code (the technical identifier), and select the Type.
4

Configure properties

Set whether the attribute is required, unique, filterable, searchable, or visible in product forms.
5

Set validation and AI options

Optionally configure validation rules (character limits, number ranges, patterns) and AI enrichment settings (enrichable, confidence threshold, word limits).
6

Save the attribute

Click Save. The attribute is now available for assignment to product families.
The attribute code cannot be changed after creation. Use a descriptive, lowercase format like screen_size_inches or is_waterproof.

Attribute Properties

Each attribute has several configurable properties:
  • Required — Must be filled in for all products that use this attribute.
  • Unique — No two products can have the same value for this attribute.
  • Filterable — Can be used to filter the product list.
  • Searchable — Included in product search results.
  • Visible — Shown in product forms and displays.

Validation Rules

You can set validation rules per attribute to enforce data quality:
  • Text length — Minimum and maximum character limits
  • Number ranges — Acceptable min/max values for numeric fields
  • Pattern matching — Regular expressions for format enforcement (e.g., EAN codes)

AI Enrichment Settings

AI Data Architect interface for generating attribute structures automatically For text-based attributes, you can enable AI enrichment:
  • AI Enrichable — Allow AI to suggest or generate values for this attribute
  • Confidence Threshold — Minimum confidence level for AI-generated content
  • Review Required — Whether a human must review AI suggestions before they are applied
  • Word Limits — Min/max word counts for AI-generated text

Data Cleaning

Built-in cleaning rules help keep attribute data consistent:
  • Trim Whitespace — Remove leading and trailing spaces
  • Remove Empty — Clear out meaningless empty values
  • Normalize Case — Standardize text capitalization
  • Format Standardization — Apply consistent formatting

Organizing with Attribute Groups

Attribute groups let you bundle related attributes together for a cleaner product form. For example, you might group “Width”, “Height”, and “Depth” under a “Dimensions” group.
1

Open Attribute Groups

Navigate to Attribute Groups from the sidebar.
2

Click New Group

Create a new group with a name, code, and optional description.
3

Assign attributes

Select which attributes belong in this group and set their display order.
4

Save the group

Click Save. The group will organize attributes into a collapsible section in product forms.
Group attributes by purpose — a “Specifications” group for technical details, a “Marketing” group for descriptions and features, a “Logistics” group for shipping info.

Troubleshooting

Attribute not showing in product forms

  • Check that the attribute is marked as Visible.
  • Verify the attribute is assigned to the product’s family.
  • Confirm the attribute group is not collapsed or hidden.

Validation errors during data entry

  • Review the validation rules for overly strict settings.
  • Check for conflicting rules (e.g., min value higher than max).
  • Make sure error messages are clear so your team knows what to fix.

Inconsistent data across products

  • Switch from free-text to Select or Multi-Select where possible.
  • Enable data cleaning rules to normalize values automatically.
  • Use the Data Quality tools to find and fix inconsistencies.