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Connect your WordPress site to WISEPIM to publish enriched product content straight to your pages. Once connected, you can enrich your content with AI in WISEPIM and push it to WordPress. Setup takes two steps: create an Application Password in WordPress, then add it in WISEPIM.
Selling with WooCommerce? Use the WooCommerce integration instead, it connects to your WooCommerce products, not just WordPress posts and pages.
You need admin access to your WordPress site and a WISEPIM account with an active project.

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Create an Application Password in WordPress

Connecting WordPress to WISEPIM, username, application password, site URL and a live connection test WordPress includes Application Passwords so apps can connect without using your real login password.
1

Open your profile

Log in to your WordPress admin. Go to Users > Profile (or edit the user you want WISEPIM to act as).
2

Find Application Passwords

Scroll down to the Application Passwords section.
3

Add a new password

Enter a name like WISEPIM and click Add New Application Password.
4

Copy the password

Copy the generated password now (the spaces are fine to keep). It is only shown once.

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Add your credentials to WISEPIM

Enter the values from WordPress to finish the connection.
1

Open Integrations

Log in to WISEPIM and go to Settings > Integrations.
2

Select WordPress

Find and click the WordPress integration tile.
3

Enter your credentials

Fill in the following fields:
  • Username: your WordPress login username (not your email)
  • Application Password: the password you just generated
  • Site URL: your WordPress site URL, including https:// (for example, https://your-site.com)
4

Test the connection

Click Test Connection to confirm your credentials work.
5

Save

If the test succeeds, click Save.
Your WordPress site is now connected. You can publish enriched content to it.
Your Application Password grants access to your WordPress site as the chosen user. Never share it publicly or commit it to version control. If you think it is exposed, revoke it under Application Passwords in WordPress and create a new one.

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Troubleshooting

Check your site URL first. It must be correct and start with https://. Then confirm you used your username (not your email) and pasted the Application Password exactly.
Application Passwords require WordPress 5.6 or later over HTTPS. Make sure your site is served over https:// and that no security plugin disables the feature or blocks the REST API.

Enrich products

Improve titles, descriptions, and SEO with AI.

Export products

Publish the enriched content to your WordPress site.

WooCommerce

Selling online? Connect WooCommerce to sync products.

All platforms

See every platform WISEPIM connects to.