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Triggers define when your automation runs. Every automation needs exactly one trigger as its starting point.
You configure triggers in the visual builder by clicking the trigger node on your canvas. Each trigger type has its own settings panel.

Schedule

Run your automation on a recurring basis. Ideal for nightly syncs, weekly backups, and monthly reports.
SettingDescription
FrequencyDaily, weekly, monthly, or custom interval
TimeThe time of day to run (e.g., 3:00 AM for nightly syncs)
Day of weekFor weekly schedules, which day to run on
Cron expressionFor advanced scheduling, enter a custom cron expression

Manual

Run the automation on demand with a single click. No configuration needed. You can trigger a manual automation from:
  • The automations list by clicking Run Now
  • The visual builder toolbar during editing
  • The automation detail page

Webhook

Start your automation when an external system sends an HTTP request. Useful for connecting WISEPIM with tools like Zapier, Make, or your own backend.
SettingDescription
Webhook URLAuto-generated after saving — copy this URL into your external system
HTTP methodThe expected method (POST, GET, PUT)
AuthenticationOptional secret token or API key for verifying incoming requests

After Import

Automatically trigger the workflow when a product import completes. Great for post-import cleanup, AI enrichment, and team notifications.
SettingDescription
Import type filterOptionally limit to a specific import source (CSV, Shopify, WooCommerce, Magento, Lightspeed, etc.)
When no filter is set, the automation runs after any import.

After Export

Trigger the workflow when an export operation completes. Useful for sending confirmation notifications, logging exports, or triggering downstream processes.
SettingDescription
Export type filterOptionally limit to a specific export destination or format

Product Updated

Fire when product data changes in WISEPIM. Use this to react to edits in real time — for example, re-exporting updated products or notifying your team.
SettingDescription
Change typeAny change, or only changes to specific fields
Watched fieldsWhen using specific fields, select which product fields to monitor (e.g., title, price, description, status)

Quality Changed

Fire when a product’s quality score changes, as evaluated by Quality Guard. Use this to automate responses to quality improvements or regressions.
SettingDescription
DirectionIncreased, decreased, or any change
ThresholdOptional minimum score change to trigger (e.g., only trigger when the score changes by more than 10 points)

Next Steps