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Action nodes do the actual work in your automation — importing data, exporting to channels, enriching with AI, and more. Chain multiple actions together for multi-step workflows.
Configure action nodes by clicking them in the visual builder. A green checkmark means the node is ready; an amber icon means it still needs configuration.

Import Products

Pull product data into WISEPIM from an external source.
SettingDescription
SourceThe platform or format to import from
Create missingWhether to create new products for items not already in your catalog
Supported sources:
  • Shopify
  • WooCommerce
  • Magento
  • Lightspeed
  • Kaufland
  • CSV file
  • WebShopImporter

Export Products

Push product data to a destination channel or file format.
SettingDescription
DestinationThe platform or format to export to
FormatFor file exports: Excel or CSV
Supported destinations:
  • Shopify
  • WooCommerce
  • Magento
  • Lightspeed
  • Kaufland
  • Excel / CSV file

AI Enrichment

Generate or improve product content using AI. This action uses prompts from your Prompt Library.
SettingDescription
Enrichment typeThe type of AI task to perform (see table below)
PromptWhich prompt from your Prompt Library to use
Target languagesFor translations, select one or more target languages
Available enrichment types:
TypeWhat It Does
DescriptionsGenerate or rewrite product descriptions
TitlesCreate compelling product titles
SEO metaGenerate meta titles and descriptions for search engines
TranslationsTranslate product content to other languages
CategorizationAutomatically assign products to categories using AI
Attribute extractionExtract structured attributes (size, color, material) from descriptions
Web researchEnrich products with data gathered from the web

Bulk Edit

Modify product data in bulk. The bulk edit action supports 25+ operations grouped by category.

Text Operations

OperationDescription
Find and ReplaceSearch for text in product fields and replace it
Standardize CaseConvert text to title case, uppercase, or lowercase
Trim WhitespaceClean up extra spaces in product text fields
Append TextAdd text to the end of a product field
Prepend TextAdd text to the beginning of a product field
Clear FieldRemove all content from a specific field

Categories

OperationDescription
Assign to CategoriesAdd products to one or more categories
Remove from CategoriesRemove products from specific categories
Replace CategoriesReplace all category assignments with new ones

Pricing

OperationDescription
Change PriceIncrease or decrease prices by a fixed amount or percentage
Special PriceSet sale prices with optional date ranges
Cost MarginsCalculate selling prices from cost prices with a markup
Numeric OperationsPerform math operations on numeric fields

Status & Inventory

OperationDescription
Change StatusSet product status (Draft, Ready, Archived)
Update StockSet, add, or subtract stock quantities
Stock StatusMark products as in stock or out of stock

Physical Attributes

OperationDescription
Update WeightSet product shipping weights
Set DimensionsUpdate length, width, and height

Attributes

OperationDescription
Set AttributeSet a specific attribute value across products

API Request

Send HTTP requests to external systems like your ERP, warehouse management, or CRM.
SettingDescription
URLThe endpoint to call
MethodGET, POST, PUT, PATCH, or DELETE
HeadersCustom HTTP headers (e.g., authentication tokens)
BodyRequest payload in JSON format
Include product dataWhether to send product information in the request body

Send Notification

Alert your team about workflow events or results.
SettingDescription
TypeEmail, Slack, webhook, or SMS
RecipientsWho receives the notification
Message templateThe message content, with support for variables like {product_count}, {automation_name}, and {timestamp}

Next Steps