App Marketplace & Integrations

The App Marketplace is your gateway to connecting WISEPIM with various e-commerce platforms, marketplaces, and external systems. These integrations enable seamless data synchronization, allowing you to import products from existing stores and export enriched product data to multiple sales channels.

Integrations are the bridge between WISEPIM and your existing e-commerce ecosystem. They eliminate manual data entry and ensure your product information stays synchronized across all platforms.

What Integrations Do

Integrations help you:

  • Import Products: Bring existing product data from e-commerce platforms
  • Export Enriched Data: Send improved product information back to platforms
  • Synchronize Inventory: Keep product data consistent across channels
  • Automate Workflows: Reduce manual data entry and updates
  • Scale Operations: Manage multiple sales channels from one central hub
  • Maintain Consistency: Ensure brand and product information alignment

Available Integrations

E-commerce Platforms

Shopify

  • Import products, variants, and collections
  • Export enriched product data and descriptions
  • Sync inventory levels and pricing
  • Support for multiple stores and markets

WooCommerce

  • Connect to WordPress-based stores
  • Import product catalogs and attributes
  • Export optimized product content
  • Handle variable products and categories

Magento 2

  • Enterprise-grade e-commerce integration
  • Complex product catalog support
  • Multi-store and multi-language capabilities
  • Advanced attribute mapping options

Marketplace Platforms

Kaufland.de

  • German marketplace integration
  • Product listing and management
  • Compliance with marketplace requirements
  • Automated product feed generation

Lightspeed

  • Retail POS system integration
  • Product and inventory synchronization
  • Multi-location support
  • Real-time data updates

Data Import/Export Tools

Webshopimporter

  • Generic data import capabilities
  • Custom API connections
  • Flexible data mapping options
  • Batch processing support

WordPress

  • Content management system integration
  • Blog and content synchronization
  • SEO-optimized product pages
  • Custom post type support

Setting Up Integrations

Initial Configuration

  1. Navigate to App Marketplace: Access integrations from the main navigation
  2. Select Integration: Choose the platform you want to connect
  3. Configure Connection: Enter required credentials and settings
  4. Test Connection: Verify the integration is working properly
  5. Map Attributes: Configure how data fields correspond between systems

Connection Requirements

API Credentials:

  • Most integrations require API keys or tokens
  • Some platforms need username/password combinations
  • Store URLs and specific endpoints may be required
  • Access permissions must be properly configured

Platform-Specific Setup:

  • Shopify: Private app credentials or API access tokens
  • WooCommerce: Consumer key and consumer secret
  • Magento 2: Admin user credentials and store view codes
  • Kaufland: API key and secret from seller portal

Configuration Process

Basic Settings:

  • Integration Name: Identify the connection for your reference
  • Platform URL: The base URL of your store or platform
  • Credentials: API keys, tokens, or login information
  • Sync Settings: How often to synchronize data

Advanced Options:

  • Store Views: For multi-store platforms like Magento
  • Product Filters: Limit which products to import/export
  • Category Mappings: How categories correspond between systems
  • Custom Fields: Map platform-specific attributes

Managing Integration Connections

Connection Status

Status Indicators:

  • Connected: Green indicator showing active, working connection
  • Error: Red indicator showing connection or authentication issues
  • Idle: Gray indicator for configured but unused connections
  • Testing: Yellow indicator during connection verification

Connection Health:

  • Last successful test timestamp
  • Error messages and troubleshooting information
  • Product count and sync statistics
  • Performance metrics and sync duration

Testing Connections

Automatic Testing:

  • Connections are tested when first configured
  • Regular health checks verify ongoing connectivity
  • Error notifications alert you to connection issues
  • Automatic retry mechanisms for temporary failures

Manual Testing:

  • Test connection button for on-demand verification
  • Detailed error reporting for troubleshooting
  • Connection diagnostics and system status
  • Performance testing and optimization suggestions

Updating Credentials

When to Update:

  • API keys expire or are rotated
  • Store URLs change or are migrated
  • Access permissions are modified
  • Platform upgrades require new authentication

Update Process:

  • Edit existing integration configuration
  • Update credentials without losing mappings
  • Re-test connection after changes
  • Verify data sync continues working properly

Attribute Mapping

Understanding Attribute Mapping

Purpose: Attribute mapping defines how data fields from external platforms correspond to your WISEPIM product attributes. This ensures data imports correctly and exports maintain proper formatting.

Mapping Types:

  • Direct Mapping: One-to-one field correspondence
  • Transformation Mapping: Data conversion during transfer
  • Conditional Mapping: Rules-based field assignment
  • Custom Mapping: Platform-specific field handling

Setting Up Mappings

Access Mapping Interface:

  1. Configure your integration connection first
  2. Click “Map Attributes” for the specific integration
  3. Review source fields from the external platform
  4. Map to corresponding WISEPIM attributes
  5. Save mapping configuration for future syncs

Mapping Process:

  • Source Attributes: Fields available from the external platform
  • Target Attributes: Your WISEPIM product attributes
  • Mapping Rules: How data should be transformed or combined
  • Validation: Ensure mappings work with sample data

Common Mapping Scenarios

Basic Product Information:

  • Product Title → Name
  • Description → Product Description
  • Price → Cost or Selling Price
  • SKU → Product Identifier
  • Images → Product Images

Variant Attributes:

  • Color → Main Color attribute
  • Size → Apparel Size attribute
  • Material → Product Material
  • Weight → Shipping Weight
  • Dimensions → Product Dimensions

Category and Organization:

  • Product Categories → WISEPIM Categories
  • Tags → Product Tags or Keywords
  • Brand → Brand attribute
  • Collection → Product Line or Series

Platform-Specific Fields:

  • SEO Title → Meta Title
  • SEO Description → Meta Description
  • Handle/Slug → URL Slug
  • Vendor → Supplier or Manufacturer

[Screenshot of attribute mapping interface showing source and target fields]

Import and Export Workflows

Importing Products

Import Process:

  1. Select Integration: Choose configured platform connection
  2. Configure Import: Set filters and options for import
  3. Preview Data: Review products that will be imported
  4. Map Attributes: Ensure proper field mapping
  5. Execute Import: Start the import process
  6. Monitor Progress: Track import status and handle errors

Import Options:

  • Full Import: Import all available products
  • Selective Import: Choose specific products or categories
  • Incremental Import: Only import new or changed products
  • Scheduled Import: Set up automatic recurring imports

Data Handling:

  • Duplicate Detection: Identify and handle existing products
  • Data Validation: Ensure imported data meets quality standards
  • Error Handling: Manage products that fail to import
  • Conflict Resolution: Handle differences in existing data

Exporting Products

Export Process:

  1. Select Products: Choose which products to export
  2. Choose Integration: Select target platform or format
  3. Configure Export: Set export options and formatting
  4. Map Attributes: Ensure proper field mapping for target
  5. Execute Export: Start the export process
  6. Verify Results: Confirm successful export to target platform

Export Options:

  • Platform Export: Send directly to connected e-commerce platforms
  • File Export: Generate CSV, XML, or JSON files
  • API Export: Push data via custom API connections
  • Scheduled Export: Set up automatic recurring exports

Quality Control:

  • Pre-export Validation: Check data quality before export
  • Format Compliance: Ensure data meets platform requirements
  • Error Reporting: Identify and resolve export issues
  • Success Confirmation: Verify successful data transfer

[Screenshot showing import/export workflow interface with progress indicators]

Integration Best Practices

Planning Your Integration Strategy

Assessment Phase:

  • Inventory all platforms and systems you use
  • Identify primary and secondary data sources
  • Map data flow between systems
  • Plan for data quality and consistency

Implementation Approach:

  • Start with your primary e-commerce platform
  • Test with a small subset of products first
  • Gradually expand to full product catalog
  • Add additional integrations incrementally

Data Quality Management

Before Integration:

  • Clean up existing product data
  • Standardize naming conventions
  • Ensure consistent categorization
  • Validate required fields are complete

During Integration:

  • Monitor import/export processes closely
  • Review mapping accuracy regularly
  • Handle errors and exceptions promptly
  • Maintain data consistency across platforms

Ongoing Maintenance:

  • Regular data quality audits
  • Update mappings as platforms evolve
  • Monitor integration performance
  • Keep credentials and connections current

Security Considerations

Credential Management:

  • Use secure, unique API keys for each integration
  • Regularly rotate credentials when possible
  • Limit API permissions to minimum required access
  • Monitor for unauthorized access or usage

Data Protection:

  • Ensure integrations comply with data privacy regulations
  • Limit data exposure to necessary fields only
  • Use encrypted connections for all data transfers
  • Maintain audit logs of data access and changes

[Screenshot showing integration security settings and credential management]

Troubleshooting Common Issues

”Connection Failed” Errors

Possible Causes:

  • Incorrect API credentials or expired tokens
  • Platform URL changes or server issues
  • Network connectivity problems
  • API rate limiting or access restrictions

Solutions:

  • Verify and update API credentials
  • Check platform status and availability
  • Test network connectivity and firewall settings
  • Review API usage limits and restrictions

”Import/Export Failures”

Common Issues:

  • Attribute mapping mismatches
  • Data format incompatibilities
  • Missing required fields
  • Platform-specific validation errors

Resolution Steps:

  • Review and update attribute mappings
  • Check data format requirements for target platform
  • Ensure all required fields are populated
  • Validate data against platform specifications

”Sync Performance Issues”

Performance Problems:

  • Slow import/export processes
  • Timeouts during large data transfers
  • Memory or resource limitations
  • Network bandwidth constraints

Optimization Strategies:

  • Process data in smaller batches
  • Schedule syncs during off-peak hours
  • Optimize attribute mappings for efficiency
  • Monitor and adjust sync frequency

”Data Inconsistencies”

Consistency Issues:

  • Products appearing differently across platforms
  • Missing or incorrect attribute values
  • Category mapping problems
  • Image or media sync failures

Correction Methods:

  • Review and standardize attribute mappings
  • Implement data validation rules
  • Regular cross-platform data audits
  • Automated consistency checking

Advanced Integration Features

Custom API Connections

When to Use Custom APIs:

  • Platforms not covered by standard integrations
  • Specialized data sources or formats
  • Legacy systems requiring custom connections
  • Unique business requirements or workflows

Implementation Process:

  • Define API endpoints and authentication methods
  • Create custom attribute mappings
  • Implement data transformation logic
  • Test thoroughly with sample data

Webhook Integration

Real-time Data Sync:

  • Receive instant notifications of platform changes
  • Trigger automatic imports when products are updated
  • Maintain real-time inventory synchronization
  • Reduce sync delays and improve responsiveness

Webhook Configuration:

  • Set up webhook endpoints in external platforms
  • Configure WISEPIM to receive webhook notifications
  • Define actions to take when webhooks are received
  • Monitor webhook delivery and handle failures

Batch Processing

Large-Scale Operations:

  • Process thousands of products efficiently
  • Schedule bulk operations during off-peak hours
  • Monitor progress and handle errors gracefully
  • Optimize resource usage for large datasets

Batch Configuration:

  • Set appropriate batch sizes for your data volume
  • Configure retry logic for failed items
  • Implement progress tracking and reporting
  • Plan for rollback scenarios if needed

Multi-Platform Orchestration

Coordinated Sync:

  • Manage data flow between multiple platforms
  • Ensure consistency across all connected systems
  • Handle conflicts when platforms have different data
  • Maintain master data integrity

Orchestration Strategies:

  • Define primary data sources for each attribute
  • Implement conflict resolution rules
  • Schedule coordinated sync operations
  • Monitor cross-platform data consistency

Integration Monitoring and Analytics

Performance Monitoring

Key Metrics:

  • Sync success rates and failure counts
  • Data transfer speeds and processing times
  • API usage and rate limit consumption
  • Error rates and resolution times

Monitoring Tools:

  • Real-time sync status dashboards
  • Historical performance trends
  • Alert notifications for failures
  • Detailed logging and audit trails

Data Analytics

Sync Analytics:

  • Track which products sync successfully
  • Identify common failure patterns
  • Monitor data quality improvements over time
  • Analyze platform-specific performance

Business Impact:

  • Measure time saved through automation
  • Track data consistency improvements
  • Monitor catalog completeness across platforms
  • Analyze customer experience improvements

Reporting and Insights

Regular Reports:

  • Weekly sync performance summaries
  • Monthly data quality assessments
  • Quarterly integration health reviews
  • Annual platform performance analysis

Actionable Insights:

  • Identify opportunities for optimization
  • Recommend additional integrations
  • Suggest workflow improvements
  • Highlight data quality issues

Getting Help with Integrations

Self-Service Resources

Documentation:

  • Platform-specific setup guides
  • Attribute mapping references
  • Troubleshooting knowledge base
  • Best practice recommendations

Community Support:

  • User forums and discussion groups
  • Shared mapping templates
  • Community-contributed solutions
  • Peer-to-peer assistance

Professional Support

Technical Assistance:

  • Integration setup and configuration help
  • Custom mapping development
  • Performance optimization consulting
  • Troubleshooting complex issues

Strategic Guidance:

  • Integration strategy planning
  • Platform selection recommendations
  • Workflow optimization advice
  • Scaling and growth planning

Training and Onboarding

Getting Started:

  • Integration fundamentals training
  • Platform-specific workshops
  • Hands-on setup assistance
  • Best practice guidance

Advanced Training:

  • Custom integration development
  • Advanced mapping techniques
  • Performance optimization strategies
  • Enterprise-scale implementation

Successful integrations are the foundation of an efficient product management workflow. Take time to plan your integration strategy and ensure proper setup for long-term success.